What is Bing Places For Business? In the realm of search engines, Google undoubtedly takes the lead as the most popular, but it's crucial not to underestimate the impact and reach of Bing. As the default search engine in Microsoft Edge (and Edge itself being the...
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Google Search Console: An Invaluable Line of Communication
Understanding Google Search Console is essential in maintaining a healthy and visible site. We review the features in this line of communication and explain how they can be utilised.
Using SEMrush to Improve Your SEO
SEMrush is one of many online SEO tools on the market – but how can you utilise it to your advantage? In this guide, you’ll learn more about SEMrush’s top features and how to use them to improve your SEO.
How to use Majestic’s SEO toolbar
The Majestic SEO toolbar is a wonderful plugin that makes the world of outreach marketing all the more productive. Here’s how to get the best out of it.
How to Use Google’s AdWords Keyword Planner in 5 Simple Steps
Gain insight into how competitive search terms are with Google’s Keyword Planner, a handy tool which allows us to build a picture keyword popularity.
How to Use Answer The Public to Create Better Content
An effective content marketing strategy involves creating useful material that answers questions searchers are asking, but finding out what these are can be tricky. Enter Answer The Public.
Getting a Google Penalty: Constructing a Reconsideration Request
The fourth in our series on Google penalties, we’re going to look at drafting a watertight reconsideration request to Google to get that penalty lifted.
Google, the EU and the Law of Unintended Consequences
Should one be able to remove media exposés or defamatory stories from the internet? Do we have a right to privacy in this digital age? Google vs. The EU.
Getting a Google Penalty: Documenting and Removing Bad Links
This guide looks at documenting and removing bad links after a manual penalty. Thoroughness is key when you draft your reconsideration request.