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How BERT, The Helpful Content Update, and EEAT Impact SEO

From 2019’s BERT to 2022’s Helpful Content Update, Google is constantly making changes to its algorithm to deliver better search results. Learn more about how you can use the algorithms, along with EEAT guidelines, to boost your SEO.

Internal linking strategies: how to maximise on the SEO and UX benefits

Internal linking is a critical SEO tool that you need to know how to use to your advantage. In this article, we take you through how internal linking can be leveraged to the benefit of your search engine ranking and the overall UX on your website.

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How BERT, The Helpful Content Update, and EEAT Impact SEO

Internal linking strategies: how to maximise on the SEO and UX benefits

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